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Modular Booth vs. Custom Booth. Why You Should Consider Modular Booth

Modular Booth vs. Custom Booth. Why You Should Consider Modular Booth

Your presentation at industry conferences is a crucial part of marketing. The design of your booth is a large part of your budget at these shows, whether it’s
modular or custom.

The modular format offers more flexibility and space for an exhibitor to work.

Here are a few reasons why you should opt for a modular trade show exhibit over a custom-made one.

Flexibility

By definition, you might think that a modular exhibit is more flexible than one that can be customized. In fact, the opposite is true. Modular displays can be configured to adapt to changes in floor plans on exhibition halls, but custom displays cannot.

Modular displays also allow you to add graphics to the show without changing your exhibit every year. Your brand can be re-energized every time it is displayed without having to spend any money.

Upgrade

Modular trade displays allow the exhibitor to change a section of the show or the whole show. It is cheaper to add new technology without replacing the entire exhibit infrastructure.

Lower costs

Modular displays are cheaper than custom displays. The money you save is not only from the initial cost but also from the drying and storage. Money saved on the exhibit itself can be spent on other exhibit accessories, which will help move the display forward.

Easy-to-Use

Modular displays can be quickly erected and dismantled compared to customized displays. When it comes to trade show booth design, modular displays are the best option if you want to move from floor plans to planes and vice versa quickly. Their flexibility and ease of setup make them ideal for companies that need to adjust their booth design on the fly for different events or trade shows.

Ease in Shipping

You can ship a custom display that is much more accessible than a modular display if you want it to arrive at an exhibition before you. Most customized exhibits are too large to be transported on an aeroplane.

Since 2013, Chronicle Exhibits has been your go-to source for modular displays. Chronicle Exhibits has been your source for modular displays since 2013.